VW fights for quality: bad placement in USA ranking alarmed

VW fights for quality: bad placement in USA ranking alarmed

The current results of the "Initial Quality Study" of the market research company "J.D. Power" throw a bad light on German automobile manufacturers, especially Volkswagen (VW) and Audi. The ranking, which evaluates the quality of vehicles in the first three months after the purchase, shows worrying numbers for the brands from Wolfsburg.

Quality study and its importance for industrial

This study is crucial because it provides potential buyers valuable information. She examines how many problems per 100 vehicles appear, the industry average with 195 problems. The focus is not only on technical defects, but also on the user -friendliness and general impressions of the buyers. The results show that VW with 241 and Audi with 242 problems are well above average, which raises questions about long -term quality and customer satisfaction.

Comparison with other brands

While German car brands seem to slip in the lower half of the ranking, American manufacturers like RAM shine, which take first place with only 149 problems. Chevrolet and Hyundai also perform better than VW and Audi. It is noteworthy that, despite the challenges that German brands bring with them, Porsche is the best premium brand.

Frequent problems and customer dissatisfaction

The most common problems that buyers report on VW and Audi are incorrect warning messages from the assistance systems and difficulties in connecting smartphones. These concerns can not only lead to inconvenience, but also affect the trust of customers in the brand. The fact that intuitive usability is expected in modern vehicles could increase the weaknesses in quality.

Conclusion and outlook

The results of this quality study can have far -reaching consequences for VW and other affected manufacturers. At a time when the automotive industry faces numerous challenges, from electrification to digital networking, it is crucial to ensure the quality and reliability of the vehicles so as not to lose customers. Trust in German car brands could be at stake if these trends are not reversed.
This is an important finding for consumers because it shows how important it is to pay attention to quality and customer feedback when buying a vehicle. Conversely, the competition can also stimulate improvement, which could ultimately advance the entire automotive market.

- Nag