New pop-up store in Jena: Experience diversity and regionality!

New pop-up store in Jena: Experience diversity and regionality!

Marktplatz, 07743 Jena, Deutschland - On November 1st, a new pop-up store opens its doors in Jena in the former “Ratzeze”. Under the motto "Autumn Winter Christmas Pop-Up", the "Minikaufhaus" offers a wide range, which was put together by around 26 partners, including regional producers and selected national providers. The store is open daily from 10 a.m. to 7 p.m. and remains until December 31st.

Organizer Swen Gottschalk emphasizes that the location was deliberately chosen because the “Ratzeise” once served as a market hall. "We would like to establish a new retail platform that promotes local and high -quality national products alike," explains Gottschalk. With this concept, retail in Jena is to be enriched and the success of similar initiatives in cities such as Halle (Saale) is to be linked. More information can be found on

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OrtMarktplatz, 07743 Jena, Deutschland